From the USA: Through his “Binary Economics” Louis Kelso contended: (1) Labour and capital are equally fundamental and, therefore, “binary” factors of production. (2) Technology makes capital more productive than labour. (3) Capital cannot work without labour and, therefore, labour should receive, as well as traditional earnings, “The Wages of Capital” in the form of dividends and capital gains. (4) Direct employee share ownership enables unity and “Identity of Interest” between shareholders and employees around the totem of the developing share value. Through “The Share Economy” Martin Weitzman explained potential macroeconomic and microeconomic benefits that emerge from variable levels of income linked to profit-sharing and, by implication, therefore, direct employee share ownership.
From Europe: The social market economy is a species which is different-in-kind from the outdated concept of the mixed economy, and has the capacity, as a natural fit, to work in harness with direct employee share ownership.
In this article, David Craddock describes and analyses the contribution that direct employee share ownership can make towards efficient market economics and stable political structures. David seeks to progress with his new and refreshing in-depth analysis the pivotal role that employee share scheme economics has the potential to play in world economics, explaining principles that apply equally in the developing world as in the developed world.
With hindsight it seems curious to think that any credibility at all could have been attached to the words of a politician and political observer as respected as Anthony Crosland when in “Socialism Now”, published in 1974, he wrote: “I see no reason to alter the revisionist thesis that government can generally impose its will (provided it has one) on the private corporation.” Indeed, in one of the New Fabian Essays in 1950 Crosland had commented with pride: “Britain has in all essentials ceased to be a capitalist economy.”
The flaw in Crosland’s thinking lies not in an inability to identify poorly constructed political infrastructures but in failing to appreciate the unchanging nature of the human condition in its social need for that combination of freedom, incentive, and reward. The lessons of history that Crosland had failed to learn are threefold: (1) Subjugation of private initiative and endeavour to state control has the effect of stifling the natural human instinct that gives rise to that private resolve. (2) Enforced state control can only be sustained through colossal artificial infrastructures and only then over the comparatively short-term. (3) Ultimately the positive and natural instinct of human beings will rise up in defiance and with positive and constructive endeavour.
Enter then direct employee share ownership, unobtrusively and with support across the whole political spectrum in the UK, as a natural fit to the developing market economy.
Employee share ownership has a natural compatibility with the social market economic model in its fusion of individual self-interest with the wider social awareness. This is because employee share ownership is ingenious in promoting individual self-sufficiency and self-reliance at the same time as assisting collective social cohesion through improved industrial relations and a growing national economy. A social market economy displays a similar ingenuity where the prefix “social” ascribes a social function to the market economy as the basis for its justification. However, the social market economy continues to exist and indeed is sustained, like employee share ownership, by meeting both personal and social needs, and in that lies the compatibility – the mirroring feature!
Employee share ownership in harness with a social market economy represents a meaningful and credible socially aware alternative to old-fashioned out-dated redistributionist policies. There are two flaws to traditional redistributionist theory. The first flaw is that by dispensing gifts that are not related to effort and contribution the tendency on the part of the donee is a failure to attach value. The second flaw is that by discouraging the individual who aspires to be a millionaire you are also discouraging the individual who aspires to a fraction of that amount.
Direct employee share ownership teaches personal responsibility in not only encouraging personal contribution and in celebrating personal reward, but also in encouraging team (corporate and social) contribution and in celebrating team (corporate or social) reward and in being aware of the corporate or social need and, therefore, if properly encouraged, the wider civic responsibility.
A social market must, by definition, be inclusive. Dangers arise when political structures and national institutions do not support that inclusiveness. Like the economic gifts that follow from economic redistributionist policies, the free nature of the vote as an unearned dispensation of political gratuity to all can attract a devaluation by virtue of its free nature. The problem with a certain perception of general election votes is that they are votes without a responsibility or an influence that is neither tangible nor measurable. Concerningly, if not exercised, they can give a political party a mandate to rule without the authority of a majority of the electorate.
The observation and, yes, the conclusion, must be that, contrary to Crosland’s dictum of 1974, the reverse is now more accurate, namely, that the private corporation can now more easily impose its will on the government rather than the other way round. This presents the electoral opportunity for direct employee share ownership in that if it is the corporate world in which true government lies and if it is the corporate world that dominates people’s lives then employee votes are best registered in proportion to personal shareholdings in the corporate world, whether shareholdings obtained through employee share ownership schemes or, alternatively, through the privatisation issues. Employee share ownership can provide, therefore, its own political infrastructure to support itself within companies and to support the social market economy that it has a natural propensity to serve.
The key to understanding the economics that supports the alternative democracy is that direct employee share ownership represents an economic variable which, like the other macroeconomic variables of inflation rates, interest rates, employment levels, exchange rates and balance of payments, has the potential to act as a support mechanism for the wider economic and social goals of productive national economies and stable social environments, if only it is embraced by governments truly as an economic variable of significance and influence. Reference then the social market economy for which economic productivity and social stability are the twin objectives. The potential is to achieve an economic tripos for direct employee share ownership of:
Professor Weitzman in his book, “The Share Economy”, published in 1984, postulated the causal hypothesis that the use of variable profit-sharing, and, by implication wider direct employee share ownership, implies that all involved in business will have fluctuating income levels over a given business cycle. This hypothesis is predicated on appreciating the advantages of flexible labour costs. The consequences of sustaining this position are: (1) The positive effect on employment levels is that if there is a flexibility in the wage cost bill, then there is less pressure on the part of management to authorise redundancies. (2) The positive effect on price levels is that by smoothing out the business cycle, or the trade cycle as it is referred to at the macroeconomic level, there is less need for governments to introduce heavy demand stimulation into the economy. The consequences are that, as well as avoiding short-term unemployment, inflationary pressures will be kept in check by the lack of an imperative to use fiscal and monetary measures to stimulate the economy. Any policy directive that has the capacity to maintain employment levels and reduce inflation must be given serious thought and consideration. If the bigger and more successful businesses are able to offer reward to employees without settling significant pay rises, then this will set a standard for all companies, including smaller companies and, of course, less successful companies.
Direct employee share ownership gives to the economic philosophy of capitalism a method of combining welfarism with wealth creation. This is achieved through its capacity to unite opposites, resolve contradictions, and blend apparent incompatibilities into a sustainable and holistic model. In its practical manifestation, direct employee share ownership uses capitalist principles to cross the boundaries between the factors of production (labour and capital) in a way that releases the full potential of the capitalist system while, at the same time, operating its checks and balances through a refined appreciation of the capitalist “invisible hand” working to distribute goods and services with a fairer reward to all. Direct employee share ownership does this by encouraging social accountability in that it makes the market accountable to society in the form of the shareholders who as consumers are guaranteed a right of exit. Put simply, if the consumer is not satisfied with the products of a company, and the consumer is also a shareholder in that company, then the consumer/shareholder will withdraw not only their trade but also their business finance.
Lower unemployment, lower prices, and enhanced productivity represent objectives in the pursuit of welfare as much as in the pursuit of wealth. It is anomalous and short-sighted to consider that one is mutually exclusive from the other. The social market economy as a concept represented initially a reaction against monopoly power in the days of post-Second World War Germany. As a precaution against a future Hitler in the political or in the business sense, the recognition of the social market as an organising principle in economic and social life was embraced by the Christian Democrats in 1949 and received endorsement by the Social Democrats in 1959. The aim of this venture was described by Jeremy Leaman in his book “The Political Economy of West Germany 1945 to 1985”, as “the deproletarianisation and decentralisation of the German economy”. If “deproletarianisation” means “inclusiveness” and “decentralisation” means “individual empowerment”, then the natural evolution of the UK economy since 1979 has embraced these concepts with direct employee share ownership being both a major contributor and a major benefactor. The archetypal “chicken and egg” makes it difficult to determine which has come first but suffice to say that direct employee share ownership and the developing market economy have developed alongside each other as complimentary evolutions to the benefit of the nation.
An advanced and sophisticated understanding of competition in the social market sense was postulated by Franz Bohm, the German politician and economist, when he declared: “Competition is the greatest and most congenial means of reducing power in history. You only need to invoke it and it does the rest of the work by itself.” This gives a new refreshing meaning to competition. Rather than being a crude Darwinist mechanism for the survival of the fittest, competition can, therefore, work to avoid the emergence of totalitarian leaders who on the face of it appear to have achieved their position by a brutal competitive streak aimed ruthlessly at dismantling their opposition. To achieve these more benevolent objectives through competition requires a subtle understanding of the human condition and the hand of government to introduce and encourage the mechanisms that are compatible with this understanding. Direct employee share ownership has its checks and balances as an economic equivalent to the checks and balances that were so keenly identified by Walter Bagehot in the political sphere as the safety valves and protections for “The English Constitution”, published in 1867. It is these economic checks and balances that enable direct employee share ownership to take the brutality out of competition and introduce the more sophisticated “invisible hand” of welfare and social accountability.
Referring again to Jeremy Leaman’s book on the post-war development of West Germany, he identified the key objective of the Dusseldorf Principles of the Christian Democrats to: “…involve representatives of the workforce at factory level and in national supervision of economic life in order to achieve the essential trust of all strata.”
How does direct employee share ownership fit into this dynamic? Direct employee share ownership does, of course, work most effectively when introduced with other compatible human resource policies, including meaningful industrial relations policies. Employee involvement and participation through works councils and employee contribution to the organisation of work conditions assist direct employee share ownership just as direct employee share ownership assists these policies of shop floor participation in achieving the enhanced productivity that results from better industrial relations and stronger business identity. The underlying point is that direct employee share ownership contributes to both competition and cooperation, i.e. the competitive nature of the business and the spirit of cooperation among the workforce for the improvements in productivity.
The social market is the operation of the market economy in a form which is conducive to social progress as much as it is to economic development. There is no pretending that any model represents the expression of a perfect ideology and the social market, like any other economic model, has its limitations. The “Father of Economics”, Adam Smith, in his work “The Wealth of Nations”, first published in 1776, recognised that the individual is: “…led by an “invisible hand” to promote an end which was no part of his intention. By pursuing his own interests, he frequently promotes that of the society more effectually than when he really intends to promote it”. As already mentioned, direct employee share ownership assumes the role of the “invisible hand”, not as a means of manipulation by one political group or faction, but as a generally accepted method of bringing out the best in human beings. Furthermore, in putting ownership in many hands, as indeed do the wider share ownership initiatives of privatisation, direct employee share ownership, by definition, decentralises power, encourages this multiplicity of power sharers to work together and ascribes to the market the role of a continuous referendum on the services and products of companies and, indeed, on their way of doing business both internally with their employees and externally with the outside world.
When debating whether direct employee share ownership is based on Platonic altruism or enlightened self-interest in the mode of Aristotle, the verdict would have to come down in favour of Aristotle as, indeed, it would for the social market economy. The subtlety is that the social market economy makes the pursuit of individual desires or plans or schemes the instrument for satisfying through exchange in the marketplace the desires or plans of others. It encourages an interdependence that makes the dominance of one over the other a less likely occurrence and interprets market awareness as incorporating social consequences as much as economic consequences. The social market economy is, by definition, a trading mechanism through which are traded all the factors of production, namely labour, capital, land, information, and technology, as well as products and services. Direct employee share ownership gives to employee share scheme participators a stake in all these factors of production through the ownership of the shares. Furthermore, the shares themselves are tradable through the same conceptual market mechanism arrangement.
The market economy in its social market form represents an adequate system and probably the fairest system for supplying products and services to society. It dispels the notion that market economics has by necessity to be overtly individualistic or brutally competitive. It does this by requiring social accountability through its “invisible hands”, one of which and potentially the most powerful of which, through its impact on the human condition, is direct employee share ownership.
In its social market form, the economy recognises the limits of the market but, at the same time, rejects the notion of “the mixed economy” as an uneasy compromise between privatisation and nationalisation. It rejects nationalisation as being a bogus and fraudulent claim for people’s ownership, recognising that monopoly power whether through nationalisation or privatisation is equally tyrannical and a bureaucratic dictatorship. The social market, assisted by employee share ownership, is a species which is different in kind from the now outdated concept of “the mixed economy”.
The economy in its social market form recognises also that the market mechanism has triumphed over attacks from centralised totalitarianism and is the system of economic organisation most compatible with a true appreciation of the human condition in a way that encourages the best in human beings. Nevertheless, as a non-ideological philosophy, it takes “a hands-up approach” to accepting the possibility of market failure but, at the same time, develops the means of compensating for such failure. In its more refined welfare-orientated approach, it will always seek to secure acceptable social conditions for exchange in the marketplace.
The objective is for the employees to have the mindset of the entrepreneur through the motivation and incentive engendered through participation in direct employee share ownership. Capitalism has its Latin roots in the word “head” and can be regarded, therefore, from its original meaning as a system that requires mental application, and, in particular creativity. Within that creativity is the freedom to express and contribute, all predicated on the spirit of learning within a culture of learning. In that sense, it is a discovery mechanism in a world that is unpredictable and full of surprises, requiring, therefore, resilience to apply the new information obtained from the learning in the interest of the business. Direct employee share ownership best operates in a business environment that offers training and development and, as a share programme, is properly implemented, properly communicated and properly developed with care and precision, and contributes to the spirit of creativity and learning which provide the engine for the economic growth of the business and the economy as a whole.